Blog
In 1993, advertising changed the American lifestyle with the famous “Got Milk” campaign. Forget milk. Forget the 90's. At SENS, we are trying to set a new trend - EATING CRICKETS!
We want to limit the overall animal suffering in the world. Our suggestion is that people replace at least some portion of their protein coming from meat and eggs with protein coming from insects. Conventionally raised big animals are a huge problem and a source of suffering. Insects on the other hand do not suffer at all while being farmed. How is that possible?
We have been told fats are bad for us for a long time. Only recently the discussion has shifted towards the quality of the fats rather than just their overall quantity. We now know that some fats are healthier than others and that we should get a balanced spectrum of them. What you might not have known is that insects are among the best sources of healthy fats.
A month has passed since we started selling and we have a lot to share with you! We were selected among top 30 startups for the Chivas Venture world finals. Now it’s up to the public to decide who gets more funding. Every vote translates to money for our cause, so this is important! You can read how to support us further down in this article. We are also putting the finishing touches on our main creative campaign. It’s going live this month and it makes insect eating look cool. It’s going to be big!
The future of our food system is uncertain. The population keeps growing and we are already struggling to feed everyone. We are inefficient; roughly one third of the food produced in the world every year is wasted. We are not sustainable; we are depleting our resources faster than they can recover. Climate change could make half the world’s current farmland unsuitable. Our current food supply does not meet the demands of a healthy diet. A lot has to change if we are to feed everyone, stay healthy, and be ethical while doing it. That’s why we present Diet 2.0, our vision for the future of food.
The world population is growing by 80 million a year and is expected to reach 9 billion by 2050. There will be 2 billion more people in the world and we won’t be able to produce enough protein to feed everyone with our current food system. Our natural resources are being depleted exponentially. There is no other way around it, our diet will have to change. How? We don’t know. But eating insects is the easiest significant improvement we as humans can do.
